10 Years Stories #5 – Northumberland – A County United by Heritage

 When One County Champions All Its Towns

After proving the district model with Huntingdonshire, we wondered:
could we go even bigger? Could an entire county embrace TrailTale for all its
communities?

This is no ordinary county. Northumberland sprawls across
some of England’s most dramatic landscapes, encompassing sixteen beautiful
towns, each with its own unique story to tell. From Roman fortifications to
medieval castles, from market town traditions to coastal fishing heritage—every
community holds distinct chapters of history. Yet they share something
profound: a mutual heritage shaped by borders, battles, mining and resilience
that defines what it means to be Northumbrian.

The county council understood something important: these
towns deserved equal opportunity to share their stories. They forged an
agreement with TrailTale to promote our platform across the county. The
agreement ensured consistency. Each town received the same supportive deal, the
same access, the same opportunity. Four years later, that original agreement
still stands—a testament to Northumberland County Council’s commitment and
TrailTale’s value.

Town by town, communities chose to follow suit. They recognised
that TrailTale offered something special: a proven platform to make their
heritage accessible to everyone, from local residents discovering hidden
history to tourists exploring beyond Newcastle’s walls.

Morpeth, the historic county town, led with
ambition—commissioning four distinct trails that weave through its streets and
stories. Cramlington brought its unique new town heritage to life. Hexham
showcased its abbey town legacy. Alnwick, with its magnificent castle, revealed
layers beyond what visitors see from the gates. Corbridge opened up its Roman
foundations and medieval evolution. Warkworth invited explorers to discover the
village that time remembered.

Each town made TrailTale their own, telling stories in their
voice, highlighting what makes them special, inviting visitors to see
Northumberland not as one destination but as sixteen unique experiences united
by shared heritage.

Northumberland didn’t
just adopt TrailTale—they demonstrated what’s possible when county leadership
champions every community within their borders. They proved that heritage isn’t
competitive; it’s collective. When one town succeeds in sharing its story, the
entire region benefits

#TrailTale10Years #Story5  #NorthumberlandHeritage #CountyWide